These new-to-Ounass brands bring us those all-important essentials and wardrobe fail-safes that work for any occasion. From ANNA QUAN’S oversized shirts to Anine Bing’s refined tailoring — feel effortlessly pulled-together with these updated classics.

ANNA QUAN

Anna Quan Hoang, the designer behind ANNA QUAN, specialises in relaxed tailoring. Known for her attention to detail, she brings elevation to everyday pieces — from elongated cuffs on classic white shirts to tonal beige knit dresses and oversized blazers. She’s a favourite amongst street style stars and stylists on a global scale for wearable silhouettes with a perfect fit.

ANINE BING

Blending LA-cool with Scandinavian simplicity, ANINE BING is best known for her easy to mix-and-match pieces — high-waisted shorts, oversized blazers, free-flowing dresses, moto jackets and a plethora of statement rock style tees. The perfect brand for creating a capsule wardrobe of essentials and investment feminine pieces with just the right hint of rebellion.

Remain

The Scandi-cool version of sister brand ROTATE, Remain is based around a Copenhagen-based concept store, each piece is designed to work together for a seasonless wardrobe that you can keep for years to come. Made for the long run, staple tailoring meets minimal detailing, from cosy knits to leather pants, for effortless everyday appeal.

Eudon Choi

Effortlessly combining masculine tailoring with a feminine aesthetic, Eudon Choi brings us androgynous menswear-inspired detailing adapted to the female form for a look that is understated, modern and meticulously constructed. His eye-catching ready-to-wear pieces marry seamlessly into any fashion girls wardrobe looking for understated elegance.